11 WPForms Alternatives to Try Right Now

When it comes to building contact forms with WordPress, WPForms has more than earned its place as a top choice over the period of years. 

It’s intuitive, versatile, and checks a lot of boxes. But let’s face it, no single tool is a one-size-fits-all solution. 

Whether it’s the price, a missing feature, or the need for a bit more customization, sometimes you want options. 

You might be looking for something that integrates better with your existing tools, gives you more room to personalize, or just fits your budget a little better.

So, what makes a solid WPForms alternative? 

Ideally, a top contender would:

• Pack in similar (or more) features and customization options
• Offer flexible pricing, including a free or affordable plan
• Integrate smoothly with email platforms or CRMs
• Support an intuitive drag and drop builder that makes form creation feel natural
• Let you style forms to match your brand without any extra addons
• Provide reliable support, especially if you’re investing in a premium version

If WPForms isn’t quite what you’re looking for, there’s no shortage of alternatives out there that meet (and sometimes exceed) these criteria. 

In this guide, we’ll dive into the best WPForms alternatives on the market. Each one brings a unique set of features, pros and cons, and pricing options. 

Let’s explore them now.

WPForms Alternatives: A Quick Comparison 

Below is a quick comparison of some of the top WPForms alternatives. 

This table provides a snapshot of each option, including the starting price and a key feature or reason we think it’s a better choice than WPForms.

Form builder	Starting price	Why it’s better than WPForms
SureForms	Free; $59/year	Built-in AI with powerful customizations for any niche
Formidable Forms	Free; $39.50/year	Advanced calculations ideal for surveys
Contact Form 7	Free	Completely free and lightweight for basic forms
Gravity Forms	$59/year	Extensive addons and integrations, ideal for developers
Typeform	Free; $25/month	Sleek, conversational forms that enhance user engagement
Ninja Forms	Free; $99/year	Great flexibility with a strong library of addons
HubSpot Form Builder	Free	Integrated with HubSpot CRM, ideal for lead generation
Fluent Forms	Free; $47/year	Fast and efficient with built-in email marketing tools
Quill Forms	Free; $69/year	Unique conversational format, excellent for quizzes
UserFeedback	Free; $49.50/year	Built-in feedback collection tools for user insights
Happyforms	Free; $89/year	User-friendly interface with custom styling options

10+ WPForms Alternatives To Build Better Forms

Below, we’ll take a deeper look into each WPForms alternative. 

Whether you’re looking for a form builder with a specific style, price, or level of customization, there’s something here for everyone.

1. SureForms

SureForms is an intuitive, AI-powered WordPress form builder. 

Unlike many tools that require addons or complex integrations to access AI features, SureForms has built-in AI ready to go for all users, free or paid. 

This simplifies setup and enhances user engagement and conversions, making it accessible to everyone from beginners to pros.

Features

SureForms combines simplicity with powerful features, delivering everything you’d expect from a premium form builder and then some. 

Here’s a look at what makes it shine:

• Versatile form types: Whether you need a simple contact form, multi-step survey, or complex registration form, SureForms adapts to fit your needs.
• 20+ Customizable form fields: Offering a range of fields from text boxes to dropdowns, SureForms lets you create forms to your exact specifications.
• Instant form landing pages: Boost conversions with dedicated landing pages for each form. Great for lead magnets, campaigns, and other high-visibility forms.
• Conditional logic: Create a custom flow by showing or hiding fields based on user responses.
• Multi-step forms: For complex forms, multi-step functionality helps break up content into manageable sections.
• AI Features: Includes native AI integration. No need for an external OpenAI key or paid addons to access AI tools.

Pros

• User-friendly interface: Clean, simple design that’s easy for anyone to use.
• AI Without extra costs: Built-in AI features are available to all users, adding extra value.
• Conversion-optimized tools: Features like instant landing pages and conditional logic help drive user engagement.

Cons

• Customization limitations on free plan: Some customizations require a paid plan.
• Frequent updates: As a newer form builder, SureForms undergoes frequent updates, which can occasionally lead to minor changes.

Pricing

SureForms offers a free plan with paid options starting at $59/year. 

Why It Made the List

SureForms has an easy setup process, which makes it a standout choice for businesses of all kinds. It truly makes the process of creating high-conversion forms simple. 

Add in the AI tools (which are available out of the box) and you get a WPForms alternative worth talking about.

Ideal For

SureForms is perfect for businesses that want an AI-powered, flexible form builder without a bunch of technical aspects slowing down progress. 

It works especially well for high-conversion forms like registration forms, feedback surveys, and applications.

2. Formidable Forms

Formidable Forms is a versatile form builder option — powerful, versatile, and built for more than just basic forms.

If you’ve ever thought, What if my forms could calculate prices, display data, or even create directories?—this is the tool for you. 

It’s designed for users who need forms to go beyond collecting information and start actively shaping their website’s functionality.

Features

Formidable Forms doesn’t stop at the basics:

• Advanced calculations: Need a price estimator or loan calculator? Formidable Forms handles complex math effortlessly.
• Data display: Transform submissions into visual data—think directories, job boards, or product listings.
• Conditional logic: Smart forms that adapt in real-time based on user input, creating a streamlined experience.
• Multi-page forms: Break up long forms into manageable steps with progress bars to keep users engaged.
• Robust integrations: From CRMs to payment gateways, Formidable connects with all the tools your business relies on.

Pros

• Extensive customization: Formidable Forms is one of the most customizable form builders available, perfect for creating unique, complex forms.
• Data management and display: No other form builder on this list handles data quite like Formidable Forms.
• Strong calculation abilities: Its calculation features make it ideal for financial, education, or service-based businesses requiring precise, data-intensive forms.

Cons

• Learning curve: Due to its advanced capabilities, Formidable Forms may take some time to master, especially for beginners.
• Pricing: More advanced features only available on higher-tier plans, which can be costly.

Pricing

Formidable Forms offers a free version with basic features. 

Paid plans start at $39.50/year for the basic plan, but you’ll need an advanced plan for full access to all features and integrations, which costs upward of $99.50/year.

Why It Made the List

Formidable Forms is a go-to solution for anyone who needs data management and display options. 

Its ability to transform collected data into custom views or tables makes it an attractive choice for those looking to create interactive forms, calculators, or directories.

Ideal for:

It’s a good choice for businesses and websites that rely on advanced data collection and display, like financial service providers, educational institutions, and eCommerce sites.

3. Contact Form 7

Contact Form 7 has earned its place as a classic WordPress plugin. 

If you need a no-fuss, reliable way to add contact forms to your site, this is often the first tool that comes to mind.

While it doesn’t have the shiny features or visual builders of newer plugins, its simplicity, stability, and widespread community support make it a firm favorite.

Features

Contact Form 7 keeps things simple, focusing on the basics while offering room to expand with addons:

• Basic form creation: Create and manage multiple forms, especially simple ones.
• Customizable markup: Allows basic HTML customization for form content and email templates.
• Spam protection: Built-in integration with Akismet and reCAPTCHA to keep unwanted submissions at bay.
• Third-party extensions: Addons for features like conditional logic and multi-step forms give it some extra flexibility.

Pros

• Free to use: Completely free, making it accessible for everyone..
• Lightweight: Minimal impact on site performance due to its simplicity.
• Extensive documentation: Comprehensive guides and a large community for support.

Cons

• No drag and drop interface: Lacks a visual builder, which can be challenging for beginners.
• Limited built-in features: Advanced functions require additional plugins.
• Outdated interface: The user interface feels dated compared to modern form builders.

Pricing

Contact Form 7 is entirely free. However, some third-party extensions may come with costs.

Why It Made the List

Despite its simplicity, Contact Form 7 remains a reliable WPForms alternative for those needing basic forms without the bells and whistles. 

The extensive community support and extensions lets you enhance its capabilities as needed.

Ideal for

Perfect if you need a no-frills, dependable contact form solution and are comfortable with basic HTML.

4. Gravity Forms

Gravity Forms is a real workhorse of a WordPress form builder. It’s a premium tool packed with advanced features and allows for tons of customization. 

It’s a choice solution for many developers and businesses that need forms to do more than collect data. 

From powering eCommerce workflows to integrating with CRMs and payment platforms, Gravity Forms more than meets complex requirements.

Features

Gravity Forms helps you create everything from simple contact forms to highly customized, multi-functional forms:

• Drag and drop editor: Easily create forms with a professional look using a simple drag and drop interface.
• Conditional logic: Build smart, personalized forms that adapt in real time based on user responses.
• Advanced addons: Integrate with tools like PayPal, Stripe, and Mailchimp.
• Multi-step forms with progress bars: Break long forms into manageable sections to keep users engaged.
• File uploads and advanced fields: Supports everything from file uploads to calculated fields and date pickers.

Pros

• Highly customizable: With a wide range of addons and integrations, Gravity Forms is one of the most versatile form builders on the market.
• Developer-friendly: It provides hooks, filters, and addons that allow for advanced customizations.
• Many security options: Includes built-in anti-spam measures, reCAPTCHA, and GDPR compliance tools.

Cons

• No free version: Gravity Forms is entirely premium, with no free tier available.
• Higher learning curve: Its many customization options make Gravity Forms overwhelming for beginners.

Pricing

Gravity Forms offers three pricing tiers: Basic ($59/year), Pro ($159/year), and Elite ($259/year). Each tier unlocks different levels of addons and support.

Why It Made the List

Gravity Forms is an often favored choice for businesses that need a scalable, developer-friendly form builder.

Ideal For

Gravity Forms works well for developers who need a form solution that’s as customizable as it is reliable. 

Things like advanced eCommerce workflows or automated data collection for a CRM are totally possible here.

5. Typeform

Typeform is a form builder and a way to start a conversation. 

By breaking away from traditional layouts, it offers a fresh, interactive experience that feels less like filling out a form and more like having a dialogue. 

It uses a sleek, one-question-at-a-time format that makes it great for creating engaging surveys, quizzes, and lead-generation forms that people actually enjoy completing.

Features

Typeform’s strength lies in its design-first approach and smart features:

• Conversational form design: Its signature one-question-at-a-time layout draws users in and reduces fatigue.
• Customizable templates: Choose from beautifully designed templates and tweak fonts, colors, and layouts to reflect your brand.
• Logic jumps: Dynamic conditional logic customizes the experience by showing people only the questions that matter to them.
• Integrations with major tools: Connects with Google Sheets, Mailchimp, Slack, and HubSpot to speed up workflows.
• Built-in analytics: Gain insights with performance data like drop-off rates and completion times.

Pros

• Engaging design: The conversational format is proven to increase user engagement.
• Responsive and mobile-friendly: Typeform’s forms look great on any device.
• Advanced conditional logic: Logic Jumps let you create forms that “respond” to user input.

Cons

• Limited free plan: The free plan is quite limited, both in the number of responses allowed and in access to advanced features, which may not be enough for larger projects.
• Higher price for full features: Typeform’s most engaging features, like Logic Jumps and premium templates, are available only on higher-tier plans, which can be costly.

Pricing

Typeform offers a free plan with basic features, limited to 10 responses per month. Paid plans start at $25/month for the Essentials plan, which includes 100 responses. 

Higher tier plans start at $50/month and scale up the number of responses and users.

Why It Made the List

Typeform’s conversational approach transforms forms into a branded, engaging experience. It’s an excellent choice for businesses that care about aesthetics and want forms that feel personal, not transactional.

Ideal For

Typeform is perfect for marketers, educators, and researchers looking to boost engagement through sleek, user-friendly forms. 

It works especially well for collecting feedback, generating leads, or creating quizzes.

6. Ninja Forms

Ninja Forms lives up to its name by being adaptable, quick to master, and powerful when needed. 

Whether you’re building a simple contact form or a multi-step survey, it’s a versatile tool that grows with you. 

With its beginner-friendly drag and drop builder and an extensive library of addons, Ninja Forms appeals to everyone — from casual bloggers to businesses with complex form needs.

Features

Ninja Forms offers a mix of simplicity and flexibility, with key features that include:

• Drag and drop builder: Effortlessly create forms without touching a single line of code.
• Pre-built templates: Templates for contact forms, registrations, and surveys, all easily customizable.
• Conditional logic: Dynamically show or hide fields based on user inputs for a personalized experience.
• Multi-part forms: Break up long forms into sections with progress indicators to keep users engaged.
• Integrations and addons: Extend functionality with addons for email marketing, CRMs, payment gateways, file uploads, and more.

Pros

• User-friendly: The intuitive interface makes form creation straightforward, even for those without technical expertise.
• Extensible: A wide range of addons and integrations allow users to expand functionality as needed.
• Responsive design: Forms are mobile-responsive, ensuring they look and function well on all devices.

Cons

• Cost of addons: While the core plugin is free, many advanced features require paid addons, which can quickly add to the cost.
• Learning curve for advanced features: Some more complex features may require a learning period, especially for beginners.

Pricing

Ninja Forms offers a free core plugin with basic features. 

For advanced features, you’ll need a premium plan, which starts at $99/year and scales up the number of sites covered, support access, and the addons included.

Why It Made the List

Whether you’re starting with a free plan or upgrading, Ninja Forms adapts to your growing needs, offering a decent balance of accessibility and advanced functionality.

Ideal For

Ninja Forms is ideal for users who want a form builder that grows with them. 

So, both beginners who need a simple form and advanced users ready to set up integrations and complex workflows, can benefit.

7. HubSpot Free Online Form Builder

HubSpot offers a free online form builder that makes it easy to create forms and also serves as a gateway to HubSpot’s powerful CRM ecosystem. 

These form-creation tools are great for lead generation and customer relationship management and simplify capturing, managing, and nurturing leads. 

Features

HubSpot’s form builder is packed with features that make it easy to create forms and put your data to work:

• Drag and drop builder: Quickly design forms with a visual editor that requires no coding.
• CRM integration: Automatically log form submissions into HubSpot’s CRM (if you have it) for effortless lead tracking.
• Follow-up automation: Trigger follow-up emails and notifications based on form submissions to keep leads engaged.
• Analytics and reporting: Track form performance with built-in analytics, including views, submissions, and conversion rates.
• Customizable templates: Choose from pre-designed templates for lead generation, event registrations, surveys, and more.

Pros

• Completely free: Offers a full set of features at no cost. 
• Seamless CRM integration: Direct integration with HubSpot’s CRM ensures all form data is centralized. 
• User-friendly interface: The drag and drop builder makes form creation simple. 

Cons

• Limited advanced features: Some functions like A/B testing and advanced reporting, are available only in paid tiers. 
• Requires HubSpot ecosystem: Optimal use of the form builder is achieved when integrated with HubSpot’s suite of tools. That does require a broader commitment to their platform, which you might not be interested in. 

Pricing

The Form Builder is free. But if you want more features and CRM integration, you can sign up for the Marketing Hub Starter plan, starting at $20/seat/month. 

Why It Made the List

The HubSpot Free Online Form Builder made our list because it’s a solid free WPForms alternative that integrates with a powerful CRM – if that’s something you’re looking for.

Ideal For

This form builder is ideal for anyone who needs a cost-effective, integrated solution for lead generation and customer relationship management.

It’s particularly useful for those already using or considering HubSpot’s suite of tools.

8. Fluent Forms

Fluent Forms fully earns its reputation as a fast, reliable WordPress form builder that’s both user-friendly and feature-packed. 

Whether you’re creating a basic contact form or detailed survey, it offers the right tools to get the job done efficiently. 

Fluent Forms is a great pick for users who want a lightweight plugin with the flexibility to grow alongside their needs.

Features

• Drag and drop builder: Build custom forms with an intuitive, no-code interface.
• Pre-built templates: Quickly get started with customizable templates for everything from contact forms to event registrations.
• Conditional logic: Smartly adapt forms in real-time by showing or hiding fields based on user responses.
• Multi-step forms: Break longer forms into steps with progress indicators to maintain engagement and reduce drop-offs.
• Integrations and addons: Connect seamlessly with tools like Mailchimp, CRM platforms, and other third-party services.

Pros

• User-friendly: Form creation is straightforward, even for those without tech skills.
• Extensible: A wide range of addons and integrations let you extend its features at will.
• Responsive design: Forms created with Fluent Forms are mobile-responsive, so they look and function well on all devices.

Cons

• Cost of addons: While the core plugin is free, many advanced features require a paid site license.

Pricing

Fluent Forms offers a free core plugin with basic features. 

For advanced features though you’ll need to upgrade to a single site license for $47/year, agency license (which covers five sites) for $97/year, or an unlimited license for $179/year.

Why It Made the List

Fluent Forms is a versatile, scalable solution that works for everyone from solo bloggers to enterprise-level businesses. It’s lightweight and offers extensive customization and integration options.

Ideal For

Anyone who needs a fast, flexible form builder that can grow with their needs will enjoy Fluent Forms. It does a decent job at building simple forms and integrating advanced workflows.

9. Quill Forms

Quill Forms is a WordPress plugin that brings a fresh approach to form creation as it focuses on conversational, interactive experiences. 

Designed as a free alternative to Typeform and WPForms, it lets you build engaging forms, surveys, quizzes, and cost estimation forms directly within WordPress. 

Features

• Conversational design: Keeps people engaged by presenting questions one at a time, mimicking a dialogue.
• Drag and drop builder: Effortlessly arrange question types like multiple choice, dropdowns, and sliders with no coding required.
• Customizable themes: Easily align forms with your brand by adjusting fonts, colors, and backgrounds.
• Conditional logic: Use jump logic to create forms based on user responses.
• Integrations: Connects with tools like Google Sheets, Mailchimp, and Slack.

Pros

• Free version: Offers a free version with essential features. 
• Engaging user experience: Conversational design leads to higher engagement and completion rates compared to traditional forms. 
• Easy to use: The drag and drop builder and customization options make form creation straightforward. 

Cons

• Advanced features require pro version: Features like file uploads, advanced logic, and certain integrations are available only in the premium version. 
• Limited templates: Compared to some competitors, Quill Forms offers fewer pre-built templates, which may require more time for initial setup. 

Pricing

Quill Forms offers a free version for basic use. 

The Pro version starts at $69/year and unlocks advanced features like premium integrations and enhanced customization.

Why It Made the List

Quill Forms stands out for its conversational style and user-friendly setup. Any business looking to increase form engagement could benefit. 

It’s a great option for marketers and educators seeking an interactive, approachable form experience, too.

Ideal For

This form plugin is perfect for businesses, educators, and researchers who want to create engaging surveys, quizzes, and interactive forms that keep people involved. 

Basically, anyone who doesn’t want a standard form experience could find use for Quill Forms.

10. UserFeedback

UserFeedback is a WordPress plugin that helps you set up real-time user engagement as it lets you collect feedback directly from website visitors. 

It also gives businesses the opportunity to understand user behavior and preferences, thereby enhancing website performance and user satisfaction. 

Features

UserFeedback combines ease of use useful features that help you collect and act on feedback effectively:

• Interactive feedback forms: Create engaging surveys, polls, and forms that integrate into your site to encourage responses.
• Pre-designed templates: Quickly deploy feedback forms with over 20 templates, including customer satisfaction and NPS surveys.
• Conditional logic: Customize forms to user inputs by dynamically showing or hiding questions for a personalized experience.
• Device and page-level targeting: Target specific devices and pages to ensure feedback is collected from the right audience.
• Analytics integration: Sync with Google Analytics and MonsterInsights to analyze feedback alongside other site metrics.

Pros

• User-friendly interface: The design makes it really easy to set up and launch feedback forms without coding or much tech knowledge at all. 
• Real-time reporting: Access feedback data in real-time within the WordPress dashboard. 
• Unlimited surveys and questions: Create an unlimited number of surveys and questions so you can collect and analyze the data.

Cons

• Limited free version: The free version offers the asics, but unique features like device targeting and conditional logic are available only in the premium version. 

Pricing

UserFeedback offers a free version with essential features. 

The premium version is available at $49.50 per year, providing access to all features, including advanced targeting, conditional logic, and priority support. 

Why It Made the List

UserFeedback’s focus on real-time engagement and its integration with analytics tools make it a standout option. 

It’s a great choice for collecting actionable feedback directly from website visitors.

Ideal For

Marketers, website owners, and businesses seeking to enhance performance and user satisfaction can get a lot of mileage out of UserFeedback. 

It’s also really useful for those who want to make data-driven improvements and want an easy way to gather feedback from specific audience segments.

11. Happyforms

Happyforms lives up to its name by making form creation a simple and satisfying experience. 

Built for those who value ease of use, this WordPress plugin eliminates the complexity of form-building with a simple interface and live preview feature. 

Beginner and experienced users can get something out of this WPForms alternative.

Features

Happyforms focuses on simplicity while still delivering what’s needed for effective form creation:

• Drag and drop builder: Design forms easily without touching a single line of code.
• Live preview: See your changes in real time, ensuring forms look exactly how you want before they go live.
• Responsive design: Every form is mobile-friendly.
• Spam prevention: Built-in tools like Honeypot and Google reCAPTCHA keep unwanted submissions at bay.
• GDPR compliance: Includes consent checkboxes to help you stay on top of data protection regulations.

Pros

• User-friendly interface: The intuitive design makes form creation straightforward. No tech experience needed. 
• Live preview: The live preview feature lets you see changes in real-time. 
• Responsive design: Forms are mobile-responsive, ensuring they look and function well on all devices. 

Cons

• Limited advanced features: While suitable for basic forms, Happyforms lacks some advanced features found in other form builders, like complex conditional logic and extensive integrations. 
• Premium costs: Access to certain advanced features and integrations requires upgrading from the Starter plan. 

Pricing

Happyforms offers a free version with essential features. 

Premium plans start at $89/year for advanced fields and integrations, with higher-tier plans offering expanded features, priority support, and a full range of integrations.

Why It Made the List

Happyforms keeps things simple without sacrificing quality. If you need a WPForms alternative that’s straightforward, this could work out well. 

Ideal For

Happyforms is best suited for small businesses, bloggers, and anyone who wants to create clean, functional forms quickly. 

It’s an excellent choice for anyone prioritizing ease of use and responsive design over advanced features.

If you’re ready to dive deeper into optimizing your contact forms and getting the most from these WPForms alternatives, check out this helpful video. 

It covers essential tips and tricks to boost engagement and streamline your form setup: 

https://www.youtube.com/watch?v=3Bwx8bMiNKU

Which WPForms Alternative Will You Choose?

When building WordPress forms, WPForms is a great option, but it’s not the only one. 

Each of the WPForms alternatives presented here offers unique features and advantages. 

Whether you’re looking for more advanced data collection, a simplified interface, or integration with your CRM, there’s something here for everyone.

For those seeking an ideal combination of flexibility, ease of use, and incredible features, SureForms is a top choice. 

With its native AI capabilities and user-friendly design, there’s really nothing else on the market like it right now. 

Try out these WPForms alternatives to discover the right fit for your site. Soon enough, you’ll boost your engagement and find that your forms better fulfill your needs.

WPForms Alternatives FAQs

We’ve covered a lot of ground here today, but if you still have a few pressing questions, the following FAQs should tie up any loose ends: